TATA Curvv 2025 has been officially unveiled, setting a new benchmark for electric and futuristic design in the Indian compact SUV segment. With its bold styling, powerful EV capabilities, and an affordable starting price of ₹12.99 lakh (ex-showroom), the Curvv aims to bridge the gap between premium design and mass-market accessibility.
Let’s explore what makes the 2025 Tata Curvv a game-changer in the evolving Indian EV space.
A Revolutionary Design Philosophy
The Curvv represents Tata’s next-generation “Digital” design language, moving away from boxy SUVs to a more fluid and coupe-inspired silhouette. The sloping roofline combined with muscular shoulders and crisp LED lighting elements on both ends gives the Curvv a commanding and premium road presence.
The front fascia features:
- A full-width LED DRL
- Tri-arrow design cues on the lower grille
- Aero-optimized bumper with sporty inserts
From the side, the strong character lines, floating roof effect, flush door handles, and large alloy wheels elevate the sporty appeal. The rear continues the futuristic theme with connected LED taillamps and a dual-tone bumper.
Powertrain and EV Range
The TATA Curvv 2025 comes in two variants: Electric (EV) and Internal Combustion Engine (ICE). The electric variant is the highlight of the launch, boasting an impressive 500 km certified range on a single charge — thanks to Tata’s advanced Gen-2 EV architecture.
Key specifications include:
- Permanent magnet synchronous motor
- Fast-charging support (0–80% in under 40 minutes)
- Multiple driving modes (Eco, City, Sport)
- Regenerative braking system
- Power output estimated between 100–150 kW (EV)
The ICE variant will follow later with petrol and diesel options to cater to traditional buyers.
Interior: Tech-Forward, Minimalist, and Spacious
Step inside the Curvv, and you’ll immediately notice Tata’s futuristic interior theme — clean surfaces, layered textures, and a focus on technology.
Top interior highlights:
- Dual-screen layout (12.3-inch infotainment + 10.25-inch digital cluster)
- Wireless Android Auto & Apple CarPlay
- Touch-based HVAC controls
- 360-degree camera, ambient lighting, wireless charging
- Premium upholstery with eco-friendly materials
Thanks to the coupe-like roofline and optimized wheelbase, rear seat headroom and knee room are surprisingly generous. Boot space is ample, making the Curvv practical for long journeys.
Features & Technology
The 2025 Curvv is loaded with modern features across variants:
- Panoramic sunroof
- Connected car tech via Tata iRA
- Voice command support
- Over-the-air (OTA) updates
- Advanced driver assist systems (ADAS)* (in higher trims)
Safety is also top-notch with up to 6 airbags, ESC, ABS with EBD, hill-hold assist, and ISOFIX mounts.
Pricing & Variants
The Tata Curvv EV starts at ₹12.99 lakh (ex-showroom), undercutting several rivals while offering better range and futuristic design. Higher trims will cost more depending on battery pack, features, and tech upgrades.
Expected variant-wise classification:
- Curvv EV Base
- Curvv EV Long Range
- Curvv ICE Petrol MT
- Curvv ICE Turbo AT
Bookings are expected to begin soon with deliveries slated for early 2025.
Competitors and Market Impact
The Curvv EV will compete directly with:
- Hyundai Creta EV (upcoming)
- MG ZS EV
- Mahindra XUV400
- Citroen eC3 (in price-sensitive variants)
With its stylish design, strong range, and Tata’s proven EV credentials (like Nexon EV and Tiago EV), the Curvv is expected to shake up both the compact SUV and electric SUV segments.
Final Thoughts
The TATA Curvv 2025 isn’t just a car — it’s a bold design and technological statement by Tata Motors. It combines futuristic design, long-range EV capability, and value pricing in a segment that’s hungry for innovation.
Whether you’re looking for your first EV or a stylish SUV with the right mix of features and practicality, the Tata Curvv might just be the right curve in your journey.